After conducting extensive psychological market research for the TMA Schools in Würzburg (Germany), I am pleased to report that we were able to achieve significant progress towards their image relaunch. In collaboration with the owner, we developed a comprehensive marketing and design concept that effectively conveyed the school’s unique selling points and value proposition to potential students and their families.
As an experienced marketing consultant, I had already engaged in several productive brainstorming sessions with the managing director of TMA Schools prior to their growth. Through these sessions, we were able to exchange views on strategic goals and develop a clear understanding of the school’s brand identity and vision for the future.
In addition to the marketing and design concept, I had the opportunity to work on video productions for the school. As a marketing consultant, I supervised the production team and this effort played a significant role in enhancing the school’s image in a positive sense. The video productions showcased the school’s unique approach to martial arts training and helped to attract new students to the school.
Overall, I am pleased to say that our marketing and video production efforts have resulted in important progress for the TMA Schools in terms of branding and reputation.