As a freelance marketing consultant, my role involved supporting the company in developing and implementing effective marketing strategies. To facilitate the company’s entry into the European market, I conducted an in-depth market analysis to identify the key trends, customer needs, and competitors in the region.
In addition, I assisted the company in establishing efficient sales networks that enabled them to reach a wider audience in the European market. This included identifying potential distributors and partners as well as providing ongoing support to ensure that the sales networks were effective.
The culmination of these efforts resulted in a notable increase in the company’s growth in the targeted market, with a growth rate of up to 20%. The company’s success in the European market also led to the establishment of new partnerships with German jewellery designers who were impressed by the company’s products and reputation.
Overall, my work as a facilitator enabled the Turkish market leader in jewellery manufacturing to successfully enter the highly competitive European market. Through the implementation of effective marketing and sales strategies, the company was able to establish itself as a prominent player in the industry and secure new partnerships.